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Nexacore Studio · Content · The Enamel Strategy

You practise dentistry.We turn it into content.

A boutique editorial department for dentists. Send us a voice note, a paper or an idea. We turn it into videos, carousels and posts for Instagram and LinkedIn, with your AI avatar or without it.

A boutique editorial department for dentists. Send us a voice note, a paper or an idea. We turn it into videos, carousels and posts for Instagram and LinkedIn, with your AI avatar or without it.

“The avatar is not the product. The product is turning a dentist's clinical judgement into a digital asset.”

Your real competitor is not another clinic. It is your own time: the hours it takes to think, record, edit and publish. We remove that work so your voice keeps appearing, every week, with the right tone.

Two ways to appear

With your avatar.Or without it.

01

With AI avatar

Your digital twin speaks with your face and voice. Short videos of up to 90 seconds, scripted from your ideas and approved by you before publishing.

02

Without avatar

Thought-leadership posts, carousels and visuals with your brand system. Ideal for LinkedIn and for professionals who prefer not to appear on video.

Every month

I have an idea. I send a voice note.I forget about it.

  1. 01

    Capture

    Voice notes, links, papers or thoughts, sent to one private channel.

  2. 02

    Document

    Everything is organised in your Clinical Knowledge Base.

  3. 03

    Curate

    We choose the topics with the most potential and define about three themes a month.

  4. 04

    Research & script

    Angle, hook, script, copy and call to action.

  5. 05

    Approve

    You approve every script or piece before production.

  6. 06

    Produce

    Avatar, visuals, brand system, editing, subtitles and formats.

  7. 07

    Publish

    Automated distribution to up to three agreed channels.

  8. 08

    Control

    An editorial calendar shows what is published, pending or approved.

Included

  • Editorial strategy and knowledge capture
  • Research, scripts, copy and calls to action
  • Production with avatar and visuals
  • Editing, subtitles and format adaptation
  • Up to 12 editorial pieces a month
  • One round of changes per piece
  • Automated publishing on up to 3 channels
  • Quarterly Authority Review

Not included

  • Community management, DMs and replies to comments
  • Paid campaigns and lead generation
  • In-person sessions or photo and video shoots: everything is 100% online
  • Online courses and academies

Founder edition 2026

Five places.By invitation.

We work with a small, controlled group so every partner gets the attention the service promises. Founder conditions are reserved for the first five partners and are explained personally on a call.

Places
5
Minimum
3 months
First piece
7–10 working days
Channels
up to 3

Clear rules

  • One piece = one finished editorial concept. Adapting it to Instagram and LinkedIn still counts as one piece.
  • Unused pieces do not roll over to the next month.
  • Your avatar platform account (HeyGen) is in your name: your face and your voice stay under your control.
  • The first piece is published 7–10 working days after access and approvals are in place.
  • If you send little material, we propose content from your Knowledge Base and the agreed strategy.

FAQ

Do you come to my clinic or office?

No. Everything is 100% online: calls, workshops, reviews and approvals. There are no on-site photo or video shoots.

Do I need to record videos every month?

No. Once your avatar exists, you only send ideas and approve scripts. No recurring filming days.

Who checks the clinical accuracy?

We are led by a dentist, so every script gets a human review of clinical sense, tone and reputational risk. And nothing is published without your approval.

I don't have an avatar yet. Can I start?

Yes. You can start without avatar and add it later, or we guide you through creating one.

Who owns the content?

You do. Your avatar, your voice and the published pieces belong to you.

Let your judgementwork while you treat.

Book a 30-minute call to see if The Enamel Strategy fits your practice.